What Does Adidas Stand for: The Name’s Intriguing Origins
Posted on | by Dunja Radonic
Adidas is one of the world’s most popular brands. Although many people know it’s a leading provider of sportswear and equipment, few know the meaning behind its name.
So What Does Adidas Stand for?
The company’s roots lie in the Dassler Brothers Shoe Factory, founded in 1924. However, after falling out with his brother Rudolf, Adolf Adi Dassler created the brand in 1949. For the name of his own brand, Adolf Adi Dassler chose a simple combination of his first and last names. Today, Adidas provides sportswear and equipment for a variety of sports.
But I’ve Heard Adidas Had Another Meaning!
So have we. The urban myth that Adidas stands for All Day I Dream About Sports (or Soccer) has been around for a long time, and it would be another interesting story if it were true. The founder designed the iconic 32-panel football and some of the most well-known sneakers, so the myth isn’t unfounded.
However, the founder’s name is the true origin of the brand name.
But what happened with the other Dassler brother?
Amazingly, he went on to create another famous sportswear company—known today as Puma.
Adidas Pronunciation: Which One Is Correct?
There’s a difference between how Americans and Europeans (including Brits) pronounce Adidas. Europeans pronounce it with the stress on the first syllable, A-duh-das, while Americans stress the second (uh-DEE-duhs). So which one is correct?
The original German pronunciation stresses the first syllable, just like British English. So, technically, the Brits are right.
However, both pronunciations are commonly used and accepted. Whether you stress the first or second syllable when saying Adidas, everybody will understand you.
Want to Learn More?
What else does Adidas stand for? To learn more about the brand, check our in-depth post on Adidas facts, which has more interesting tidbits. Also, if you want to get some Adidas at a discount, head over to the Adidas coupon page.